Formula feeding
made simple.

As seen on

Prep a bottle in seconds. For real.

Say hello to the only bottle designed specifically to make formula feeding as convenient as it should be.

SHOP SHIMI

Locked & Loaded

Meet Shimi 2.0

Built from real parent feedback, Shimi 2.0 features a more secure plug — giving you even more confidence when feeding on the go.

Prep it.

Add filtered water and pre-measure your formula ahead of time in the convenience of your home. Everything’s ready to go when you need it.

Shimmy it.

Twist, flip, and shimmy the formula into the bottle.

Shake it.

Mix, feed, done in seconds.

Tritan™

Everything You Wish Glass Could Be

Premium Tritan™ gives you glass-like clarity in a bottle that is lightweight, ultra-durable, BPA free (of course) and built for real life.

Not glass. Not ordinary plastic. Tritan™.

Shimi 2.0

Locked & Loaded

Our upgraded quarter-turn plug completely changes how you can use Shimi.

Carry your bottle by the plug. Clip it to your diaper bag or stroller. Grab it with one hand when you’re juggling everything else.

SHOP SHIMI 2.0

Shimi 1.0

Our original design

Loved by thousands of parents, Shimi 1.0 made formula feeding on the go simpler.

But it doesn’t have our upgraded locking plug — meaning less flexibility when you’re out and about.

Available while inventory lasts.

SHOP SHIMI 1.0

Pre-load the pod with formula, then flip, shimmy, and feed when you’re ready — faster and cleaner every time.

Everyday Routines

Late-Night Feedings

On-the-Go

Sitters or Daycare

You know what they say... mom knows best.

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What you need to know

What is the Shimi system made of?

All of our materials are selected for safety, durability and great performance at home and when you’re traveling with baby formula. Our bottle is crystal-clear, ultra-durable Tritan, which has been tested extensively for resistance to physical degradation and chemical leaching, even at high temperatures. Our secure formula pod and collar are made of BPA-free polypropylene. The Shimi nipple is food-grade silicone, free of BPA, PVC and phthalates.

Learn more about the benefits of Tritan.

Can Shimi go in the dishwasher and microwave?

Yes, the Shimi bottle, pod, collar and nipple can be washed on the top rack of the dishwasher. All parts of the Shimi system are microwave safe. However, prepared feeding bottles should not be heated in the microwave due to the risk of uneven heating and potentially harmful hot spots.

How should I clean and sterilize my Shimi?

Keeping your Shimi clean is simple and designed to fit seamlessly into your routine. Shimi’s wide neck allows for easy washing and drying, with no hard-to-reach crevices that can trap residue.

Before first use, disassemble all parts and wash thoroughly. For everyday cleaning, we recommend placing Shimi on the top rack of the dishwasher. You can also wash all components in warm, soapy water, then rinse and allow them to dry completely.

For sterilizing, you can use a microwave or electric steam sterilizer, or boil the components in water. If boiling, we recommend limiting to 3 to 5 minutes. Always disassemble the bottle before sterilizing.

To maintain the best performance and fit of your Shimi, avoid prolonged exposure to high heat, as this may affect how the components fit together over time.

Is Shimi compatible with bottle warmers and sterilizers?

Shimi is compatible with most sterilizers and may fit in some bottle warmers. However,  we can’t guarantee that Shimi is compatible with all bottle warmers.

Can I use Shimi with breast milk?

Absolutely! Even though Shimi is the best bottle for formula fed babies, it works great for breast milk, too. Use it with breastmilk just as you would a traditional baby bottle.

How often does Shimi need to be replaced?

Depending on use and care, the Shimi system, like all baby bottles, should be replaced about every six months.